Brand Identity
Logo, mark, colour system, type scale and usage rules delivered as a guideline document, so the brand holds together when someone else designs for it.
Design that has a job to do.
Brand identity, packaging, marketing collateral and social templates — built as a system your team can actually use, not a folder of files nobody can edit.
50+Brands built
150 daysAverage turnaround
1000+Assets delivered
4Rounds included
What we run
From the logo to the last social template
Most design goes stale because it was delivered as finished artwork instead of a system. We build the rules, then the assets that follow them.
Packaging & Labels
Boxes, inserts, labels and dielines prepared to print spec, with the barcode, compliance text and bleed handled properly.
Marketing Collateral
Brochures, catalogues, one-pagers and pitch decks that stay on-brand and can be updated without coming back to us for every change.
Social Templates
Editable template sets sized for every platform your team posts to, so daily content does not need a designer in the loop.
Listing & Store Graphics
Infographics, comparison charts, A+ modules and store banners built to each marketplace's pixel and text-overlay rules.
Files & Handover
Source files, exports in every format you will need, and a guideline PDF. You own all of it outright.
A logo is not a brand system
Plenty of businesses have a logo and still look inconsistent everywhere, because nobody defined what happens next: which greens, at what weight, with what spacing, in what hierarchy. Every new asset becomes a fresh guess, and the guesses drift.
We deliver the rules alongside the artwork — palette with usage, type scale with sizes, spacing, do and do-not examples. Your VA, your printer and your next agency all produce something that matches.
Book a CallHow it works
How a design project runs
Four stages, with approval at each gate before the next begins.
01
Brief & Direction
Your market, competitors and positioning reviewed, then two or three distinct directions rather than fifty variations of one idea.
02
Concept
One direction chosen and developed properly — mark, palette, type and how they behave together in real applications.
03
Rollout
The system applied across every asset on your list, so you see it working rather than sitting on a moodboard.
04
Handover
Source files, all export formats and a usage guideline. Everything is yours to keep and reuse.
What's included
What a design engagement covers
Every engagement covers the whole list. Nothing is billed as an extra later.
Competitor and market visual review
Two to three initial creative directions
Primary logo, secondary mark and favicon
Full colour palette with usage rules
Type scale, weights and hierarchy
Brand guideline document
Packaging or label artwork to print spec
Marketing collateral and pitch deck templates
Editable social template sets per platform
Marketplace listing graphics and A+ modules
All source files in editable format
Exports in every format and size you need
FAQ
Questions we get asked
If yours is not here, ask us on a call and you will get a straight answer.
Do I get the source files?
Yes, all of them, and you own them outright. Source files, layered artwork, fonts we are licensed to pass on, and exports in every format. Any studio that withholds source files is protecting its own retainer, not your brand.
How many revision rounds are included?
Enough to get it right, structured so the rounds are useful. Revisions at the direction stage are cheap and change everything; revisions after rollout are expensive and change very little. That is why we gate approval at each stage rather than showing you finished artwork first.
Can you work with our existing brand?
Yes. Plenty of engagements are extension rather than replacement — you have a logo that works and need the system around it defined, or new asset types produced consistently. We will say honestly if the existing mark is holding you back.
Do you design for print as well as digital?
Yes. Packaging, labels and collateral are prepared to print spec with correct bleed, colour profile and dielines. Send us your printer's requirements and we will supply files that match rather than something they have to fix.
How long does it take?
Identity work moves at the speed of your feedback more than ours. The design stages run to a fixed schedule; what causes delay is waiting on approvals or on product information. We flag those dependencies up front.
All third-party marks shown in portfolio work belong to their respective owners.
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